Intro/Teaser: Introducing Freelance Writing Coach Podcast

Kaleigh Moore and Emma Siemasko have been friends ever since they started freelance writing almost a decade ago. Now, they’re sharing everything they’ve learned on their brand new podcast. We give quick introductions and explain what the hell we’re doing here.

26 Apr 12:34

Why freelance writing is a BUSINESS

What do you do when you’re a freelance writer in the business of selling you? We discuss why you should approach freelance writing as a *very* official business. We talk about invoicing software, bank accounts, and recount the moments when we knew we were more than just piddly order takers.

26 Apr 12:34

A day in the life: Our schedules + how we juggle heavy workloads

Freelance writers have the ability to control our days, but only if we create a structure for guarding our time. In this episode, we discuss what a day looks like in our businesses today, as well as our journey to recognizing what we need to be successful. We also cover strategies on how to deal with clients who want you to be “always on.”

26 Apr 12:33

How we find new freelance writing clients

WE ALL WANNA KNOW: How do I find quality, high-paying clients that are a pleasure to work with? In this episode, we cover how we found our first freelance clients, as well as how we find new ones today. It’s a BIG topic, but you’ll come away with ideas on where to start.

26 Apr 12:33

Rates: How to set them, raise them, and fearlessly ask for what you need

Guess what? You should probably charge more. But how do you figure out what to charge when there’s not a go-to source for setting freelance writing rates? In this episode, we cover strategies for setting rates, as well as some ways to justify those rates to the clients you serve.

26 Apr 12:33

The freelance writer’s website: Stories about our own + how to think about yours

Does your freelance website really matter? Kaleigh doesn’t give the website too much credit, while Emma sees hers as a mark of her whole identity. Emma put her head into her hands while recording this episode. If you’re creating a website for the first time, revamping the one you have, or find yourself unsure what a website even means, this is a must-listen.

26 Apr 12:33

Dispelling the myths about freelance writing

People say to pick a niche, make a course, and build a website. But we don’t think there’s a right way to run a business. Everyone’s path is unique and different. In this episode, we explore a number of myths about freelance writing businesses and offer alternative perspectives.

26 Apr 12:33

Our writing process: How we get words on a blank page

The blank page. Ugh. It’s a source of intimidation and frustration. In this episode, we talk about our processes for getting a piece of writing out the door. We also concluded we don’t want each other’s jobs. Listen in to find out how many words Kaleigh writes in a day.

26 Apr 12:33

Why companies hate most freelance writers (and how to be likeable)

Flaky. Unprofessional. Frustrating. These are some of the words we’ve heard to describe freelance writers. But it doesn’t have to be this way! In this episode, we discuss why companies hate most freelance writers and how you can rise above the rest.

26 Apr 12:33

How do you GROW a freelance writing business?

Your freelance writing business is coasting along. How do you take things to the next level? What does it mean to grow? Two not-so-big-picture thinkers discuss how we think about growth and offer suggestions on where to go (grow?) next.

26 Apr 12:33

Do you need certifications, courses, and coaches?

There are lots of educational resources available to freelance writers. Which ones should you buy? In this episode, we explore whether certifications, courses, and coaches are worth the money and give advice on how to assess whether a program is right for you.

26 Apr 12:33

How to create a portfolio that showcases your work

A portfolio is a curated collection of your best work. In this episode, we talk about what to include in your portfolio, as well as how you should design and format it. We also discuss WHEN to share a portfolio– it might not be at the moment you think.

26 Apr 12:33

Productized services: How to do them, pitfalls, and perks

When you productize a service, you make it easy for your clients to buy a service off the shelf. Productized services may help you sell more, but they may also deter clients from working with you. In this episode, we discuss how to think about adding a productized service to your business.

26 Apr 12:33

Where does freelancing fit into your overall career?

When you’re 90 years old and you look back at your life, where is freelancing going to fit in? In this episode, we discuss how freelance writing and self-employment fit into your overall career. This episode is for people who have gone in and out of freelance work, aren’t sure it’s for them, or are midway through their career and can’t figure out how to start.

26 Apr 12:33

How many clients should you have?

TEN MILLION. Just kidding. Freelance writers can structure their business in a multitude of ways, working with dozens of clients at once or handling one at a time. In this episode, we discuss how many clients is the right number for us, and how we know when we’re working with too many.

26 Apr 12:33

How to run an efficient business AKA boring stuff

An efficient business is one that runs like a machine, and it’s dependent on a lot of unsexy stuff, like contracts, accounting software, and templates. In this episode, we discuss the tools and resources we use to make sure we’re not wasting time on the tasks we don’t want to do.

26 Apr 12:33

Revisions: dealing with edits, feedback, and clients who think they know best

What do you do if your client tears up a perfectly good draft? In this episode, we discuss how to manage clients so that the revision process is a piece of cake. Our secret? The work comes before we get to revisions.

26 Apr 12:33

Positions of privilege when it comes to freelancing

Did you know that female freelancers make only 84% of what male freelancers do? Ouch. In this episode, we discuss how positions of privilege affect freelance writing businesses, as well as what we can all do to create a more equitable environment.

26 Apr 12:32

How to build relationships and find your people

Most freelance writers get business because of referrals, but how do you find your people? In this episode, we discuss why building relationships is so important, as well as how to stand out and be memorable.

26 Apr 12:32